Bretten is Kraichgau in its purest form.
The Melanchthon city lies right between Karlsruhe and Heilbronn. Neff, a subsidiary of BSH Hausgeräte, is the largest employer. Around it sit suppliers, food producers, wood processors and construction businesses. Bretten thinks close to the product, not in the abstract.
The light-rail link to Karlsruhe makes commuting easy, which lets family businesses retain talent from a wider area. Our IT concepts factor in that many staff work in a hybrid mode without forcing manufacturing operations to adjust.